Undercurrent - square logo
KHM Travel Group Individual Logo (2025)
Software used: Adobe Photoshop, Illustrator
A previous client requested a logo for their travel agent business. They wanted a logo that brought in elements of adventure, travel, and tropical scenery to bring out their concentration in cruise travel.
Process: My client loves dolphins, so I made sure to incorporate that into the design. I sketched the sunset from scratch to give the logo a homey, familiar feel. I strategically chose a font that felt a little less formal for the same reason.
